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Showing posts from October, 2020

TOP 8 POOR ADVERTISMENT COMMERCIALS

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  Greetings to one and all today we are going to discuss TOP 8 POOR ADVERTISMENT COMMERCIALS were companies faced huge Disasters in the market. So without any delay let's jump into the topic, this is  Sasikiran if you like to read more blog's of mine stay tuned to my blogspot.  1) DOVE Dove failed to Advertise their beauty product with diversity. As in the following picture and GIF it is clearly in the three second facebook advertisement in October 2017. Dove faced a disaster after demonstrating a black women turning white.  which cased to protest in social media in United States and some Europe countries and boycotted the product of the brand. 2) H&M In January 2018, H&M company launched their fashion collection in which they launched a cool hooded top which cased the center for the racism which is printed with the tagline " COOLEST MONKEY IN THE JUNGLE". Before it was officially removed by H&M it was spread all over the social media and people did protes

Tanishq brand overview

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  Introduction to the brand : Tanishq has emerged as India’s fastest growing jewellery brand and is a name which signifies superior craftsmanship, exclusive designs and superlative product quality. The term Tanishq was coined by Mr. Xerxes Desai by marrying the words  ‘Tan’  meaning body and  ‘Nishk’  meaning a gold ornament.The journey of Tanishq started with the launch of 18k gold watches studded with precious stones in 1994. But, it soon grew into a 22K jeweller who presented an exquisite range of gold and diamond jewellery while striking a perfect balance between traditional appeal and contemporary charm. The brand perfectly understands the ethos of the current Indian jewellery market and keeps evolving along with its changing demands and preferences.     Tanishq has brought to the market a whole new standard of business ethics and product reliability, in the process bringing about a transformation in which jewellery is boug